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Influur

  • Account Growth & Reach: Expanded Instagram following from 10k to 98.1k followers, achieving 3.6 million views and reaching 4 million accounts, driving significant audience engagement.

  • Brand Activations & Partnerships: Led social media activations with major brands, including Cyzone, Shiseido, TikTok, Subway, and FedEx, generating over $100k in profit through strategic brand initiatives.

  • Campaign Coordination: Collaborated with teams on direct mail and print production campaigns, ensuring cohesive and multi-channel messaging. Participated in the execution of Influur's HotSeat, 'Valentine’s is Not Red Anymore, It's Orange,' Influur Olympics, and more, generating over 5 million views across social channels.

  • Community Management: Oversaw daily interactions and community engagement across Instagram, TikTok, Facebook, LinkedIn, and YouTube, fostering strong relationships and enhancing brand loyalty.

  • Content Strategy & Calendar Management: Developed and maintained detailed content calendars, enabling seamless execution of organic social media campaigns and brand storytelling.

  • Influencer Marketing: Directed influencer marketing campaigns with a focus on UGC creators, increasing authentic brand interactions.

  • Trend Analysis & Social Listening: Conducted social listening to identify industry trends, adapting strategies to optimize engagement and content reach.

  • Brand Engagement Campaigns: Spearheaded brand collaborations, contests, and giveaways, amplifying brand awareness and encouraging user participation.

  • Performance Reporting: Created data-driven reports with actionable insights, providing recommendations to enhance community engagement and achieve social media goals.​​​​​​

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